CEO

Given the speed of change and complexity faced by today’s TV Broadcasters, a “best guess“ based on islands of unconnected information is no longer enough. Well informed decisions based on the latest accurate data are vital to the successful performance of the modern Media firm.

mediafusion4television is purpose built to serve the Television Broadcasting industry and is used in demanding TV companies throughout Europe. m 4TV manages, connects and delivers key information throughout the firm, creating transparency and visibility into the real performance of the organization. m 4TV is proven to reduce costs ensuring non-core processes can be executed with less resources.

m 4TV provides Senior Management access to consolidated, key information in one single location, and delivers;

Better Financial Insight
Content Valuations - Based on the availabilities calculation in the connected License Module, you easily calculate the value of content that the organization actually owns, categories such as ratings, platforms and license periods can be used to produce a financial valuation of the firms owned content, which can be used to raise external finance or as part of the company valuation process. Extended Profit and Loss Reports - detailing information by Channel, Licensor, Title, Genre etc, enabling the ability to analyze profitability based on user defined criteria. 360 degree Overview of Revenues & Cash flow -Through utilization of program planning and contract data, senior executives can see revenue estimates for long term program plans and contractual financial obligations which are not invoiced as yet, delivering more relevant and meaningful data to support the understanding of future cash flow positions.

Full Exploitation of Sales Opportunities
Better Strategic Program Planning Enables better usage of Ad Slots - the Planning module enables the long range strategic planning of programming. Program planners can populate fast and accurately detailed slots up to two years in advance, enabling sales ads teams to work with key sponsors and advertisers to develop long term profitable advertisement sales plans.

Manage and Deliver Information Efficiently
Manage and Deliver Information - Automatic generated reminders are sent to all key persons responsible for the execution of defined tasks throughout the company, changes inputted by one department are communicated to other key persons, enabling the companies work-flow to be automated and structured in accordance with best practice.

Reduced Risk
Mitigating Contract Risk - Having all contracts brought into the mediafusion License environment enables the company to avoid contractual violations, ensuring that planning and scheduling teams utilize license content in line with the contract, avoiding financial penalties for rights violations. Critical legal issues from the contract are controlled in an automated way.

Streamlined Acquisition Process
Better Acquisition Planning - From the Strategic planning module a list of long range content shortages can be easily generated well in advance of transmission. Based on the automatic calculation of available licensed content, the acquisitions team has time to plan in advance the acquisition of content to supply the strategic plan, mehr ...

to communicate with multiple potential vendors and obtain content under favorable conditions. Efficient Screening Process - Utilizing mediafusion's Base module, structure is bought to the screening process. Content is viewed just once and all evaluation information and Meta data for the content is recorded. Reports can be generated for previous screenings based on genre, rating, budget, platform and other user defined criteria, providing a quick and accurate over view of what content has been screened previously, assisting acquisition teams to identify quickly suitable content. Improved Contract Renewals - information from the Finance module gives visibility into the economic performance of any acquired content, enabling its real value to be understood and assisting the company to negotiate renewals and extensions aligned with the assets real worth.

Contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
Or call us on +49 89 416 151 442 today to learn how mediafusion is being used as a trusted and low cost solution for the delivery of mission critical information in TV Broadcasting